Want to hear the stories of how Venturers like you have made a difference in their community? Youth Venture recently interviewed Running for A Reason (R4R), started in 2003 by Katie, Julia and their brother Sam to support terminally ill children in their community. The trio recently began work on a new venture, TeenLit, to promote childhood literacy around the world.

YV: Hello, thanks for joining us. How would you describe R4R?
R4R: We are a sports-service venture that combines non-competitive running and a healthy lifestyle with education and community awareness. We focus on raising funds for uninsured and underinsured children who need the services of a local hospice nonprofit. Hospice provides care for people facing life-limiting illnesses.
YV: Many social activits say, “think globally, act locally.” As R4R inspires runners around the world to get involved in local causes, you also seem to think locally, but act globally. How has your message reached so many?
R4R: We actively use social media such as Facebook and Twitter. We are very responsive to email and a Youth Venture grant in 2005 made it possible to spread our model to runners everywhere via our website, http://runningforareason.org.
YV: You quickly built strong followings on Facebook and Twitter. Is there something in the water bottles? Why do running and charity fit so well together?
R4R: In addition to fundraising, many R4R runners volunteer at the hospice we serve. This kind of personal connection helps the runners feel good about doing good work for others in need. Runners are often motivated by charity, as evidenced by the success of many similar organizations that fundraise for causes.
YV: Numerous runners credit you for getting them involved in charity event running, but it’s hard to truly show the impact of your education and awareness outreach. How have you tried to measure the number of people you have inspired and/or impact you have made?
R4R: This question is difficult to answer. We know that to date we have raised $6,800 for Hospice of the Valley. When we first started in 2003, many people were unaware of what hospice care even meant. Now, it is clearly a healthcare issue that is discussed in our community.
YV: Let’s shift gears… how does TeenLit get its books?
R4R: We receive free books from major publishers and send them to readers in exchange for reviews we edit and publish online. Our ally, Dr. Marcella Kehus started TeenLit in 1998 and Youth Venture helped us with a grant to launch our website in 2009. We now have small libraries at a free medical clinic and two local schools to promote literacy and education as a way to combat poverty.
YV: TeenLit recently teamed up with onemillionlights.org to bring books and solar lights to a village in Kenya. Can you give us an update?
R4R: According to One Million Lights director Anna Sidana, the books were well received and we would love to continue to do this. It’s exciting. By replacing kerosene lamps with solar lights, we make a medical and environmental impact through our literacy work.
YV: Globally, teen literacy is such a big issue. How do you balance local and international projects to insure you get the most bang for your buck?
R4R: Local projects are more tangible since we can put a face to the project. However, we send books and correspond by email with teen readers all over the world. The balance is hard since postage is so expensive. Thanks to Youth Venture, we have postage funds and were able to add lovely signage at the free medical clinic.
YV: Before we wrap up, is there anything else you want to share?
R4R: We hope to continue expanding these projects. Youth Venture has been a wonderful resource and virtual mentor along the way. Thank you!!